Airtel staff explaining features of the two products to a customer

Employees of Airtel Ghana recently hit the streets of Accra in a series of market visits, otherwise known as ‘market storms’ to promote and educate customers, as well as retailers on two new and innovative products – Airtel Sika Kokoo, which offers customers 1GB of data at the unbeatable cost of GH¢5 and Free whatsapp.

Management and staff met people on the streets and business centres of Abossey Okai, Maamobi, Nima, Kokomlemle, Nungua, Circle, Newtown, among others, to offer education on the products.

Airtel’s employees took advantage of the opportunity to connect with customers and take their feedback to drive improvements.

The market storm was a week-long event, which got the various departments in Airtel competing amongst themselves.

The storms coincided with a series of service clinics held by Airtel Premier – the telecom industry’s pioneer that provides bespoke telecom and lifestyle solutions to high value customers- to educate its high value customers in Achimota, Teshie and Madina on the latest addition to Airtel’s bouquet of products and services customers.

Customers who visited the three locations were rewarded with Airtel branded souvenirs for their loyalty to the brand.

Airtel’s Marketing Director, Rosy Fynn said, “The revamped Sika Kokoo and Free whatsapp offers are timely products for customers who do not want to be left out in the fast growing and ever evolving social media world.”

Airtel’s Sika Kokoo offer allows customers to enjoy 1GB of data for only GHc5 by dialing *125# and selecting “Sika Kokoo” from the menu.

Customers who have been inactive on the network for 30 days also have the opportunity to enjoy the most used social media platform – whatsapp.

There is no activation required to enjoy this offer however.

Frank Djan, Head of Customer Experience said, “Our customers now look forward to these service clinics because apart from the fact that we get the chance to get closer to them, we always come bearing gifts. This is the convenience and personalized service that Airtel Premier promises our high value customers. What was unique about these clinics was that we were in three locations on the same day, ensuring that none of our Premier customers was left out.”

A business desk report

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